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Seller's Guide

Everything you need to know about putting your home on the market, accepting an offer, and closing on your home.

Home Valuation Book a Consultation

A Step-by-Step Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy-to-follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Let's Talk

Meet with Phil Kelley to discuss your plans and goals, trends in the current marketplace, and assess your property’s qualities and characteristics. Phil will analyze comparable property sales, assess the competition, work with you to determine pricing strategy, and outline a strategic plan to achieve the best possible result for you as a seller.

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Step 2: Setting the Stage

From applying a fresh coat of paint to rearranging furniture, Phil & Marcia Kelley will ensure that the property is visually ready for showing. Marcia will schedule a professional photo shoot, commission an illustrative floor plan to be used in the interactive virtual tour, and prepare a listing description. At this time, you should also sit down with Phil and complete the Seller Disclosure documents and Listing Agreement that will be necessary for the transaction.

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Step 3: Going Live

The listing is broadcast on the MLS, our website, Compass.com and sent across our 100+ partner sites for the duration of the selling process.

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Step 4: Spreading the Word

We produce beautiful print collateral to strategically showcase your property. Marcia develops and executes an intelligent, effective marketing plan in relevant social media avenues. By leveraging Compass digital advertising tools across social media, we can generate demand to sell your home faster, and meet buyers where they are, online.

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Step 5: Making Connections

Phil continuously leverages professional contacts from all companies and the Compass Network Tool to find ideal buyer brokers.

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Step 6: Building a Strategy

Phil conducts an assessment of the market response within the first 30 days of your listing going live. Feedback from agents and buyers is aggregated, and the listing strategy revised if needed.

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Step 7: Communication

You and Phil will establish the best method and frequency of communicating as the process unfolds. Phil will provide you with regular feedback and will keep you updated with continuous traffic metrics and information from the market.

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Step 8: Negotiations

Once we receive an offer, Phil will contact you to review the terms of the offer and analyze the pros and cons. Together you will decide how to respond to the buyer in one of several ways: by accepting the offer, rejecting the offer, or making a counter offer

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Step 9: Escrow

Once a contract has been agreed to and signed by all parties, an escrow will be opened and the buyer’s contingency period will begin. Timelines for the completion of buyer and seller responsibilities will be listed in the purchase contract and adhered to by all parties. Phil will keep a close eye on the timelines and ensure that you are in compliance with your responsibilities, while also holding the buyer’s side to task to keep the process moving.

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Step 10: Closing

Phil & Darcie, our Client Services Coordinator, will monitor and coordinate all the details necessary to get you to the finish line. Once the buyer has performed their inspections, removed their contingencies, and the loan (if any) is ready to fund, Phil will arrange the final walk-through and he will coordinate with the settlement attorney and lender to ensure a timely and smooth settlement.

Key Terms

Get a better understanding of common real estate language and practices.

Assessment of the property’s market value, for the purpose of obtaining a mortgage and performed by a licensed appraiser.

Value placed upon property for property tax purposes by the Tax Collector.

Expenses incidental to a sale of real estate, such as attorney fees, commission, and transfer & recordation taxes.

The statement which lists the financial settlement between Buyer and Seller, and the costs each must pay.

Certain criteria that have to be met in order to finalize the sale.

A mortgage or Deed of Trust not obtained under a government insured program such as FHA or VA.

Money given to a buyer from a seller through escrow at closing.

A neutral third party that handles the transfer of any money during the sale of a home from initial deposit to final funding and closing.

Buyers in Maryland usually deposit 3% of the purchase price to show that the buyer is serious about purchasing the home. It is usually refundable in the event a contingency in the sales contract cannot be met.

A loan on which the interest rate and monthly payment do not change.

A policy that covers certain repairs (e.g. plumbing/heating) of a newly purchased home for a period of time, typically one-year.

A report showing the condition of title before a sale or loan transaction. After completion of the transaction, a new title insurance policy will be issued.

Insurance to protect the buyer and lender against losses arising from disputes over the ownership of a property.

Money paid to the county for recording a home sale with the local authorities, thereby making it part of the public records.

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Whether you are considering buying a home, selling a home, or both, we know this area inside and out. Contact us today!

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